Video

Halloween 2020, The Sequel

We hope Halloween will be a happy one in what can only be called a crappy 2020. If you’ve never seen our original Halloween video, Working Late 2018, we’ve included it here for easy viewing. Will it become a trilogy? Only time will tell. It was also great to see PR Week and Adweek's AgencySpy...  Read Post

A Fast Car and Empty Streets

FOR IMMEDIATE RELEASE: Seed Factory collaborate with local companies to ramp up creativity during slower Covid-19 times. When business slows down, make lemonade. August 14, 2020 – Atlanta, GA – Seed Factory, an Atlanta-based advertising agency, partnered with Autohaus Social and Tunewelders, an audio experience company, to create an action-packed video that plays up the...  Read Post

Storytelling: What Marketers Can Learn From Hollywood

At some point in your life, you’ve walked into a movie theater carrying an oversized bucket of popcorn and high hopes, sat down and prepared yourself to be dazzled by the latest Hollywood blockbuster. Only to find that 120 minutes later, you are left with a lackluster feeling of “why did I come watch this?”…  Read Post

Video Pre-Production and Post: Helping your Brand Succeed

You’ve chosen a concept and approved a script. Now what happens? Well, we’ve all heard the phrase “quite a production.” If you’ve ever been around a film shoot, you know all too well what this means. Shooting video or TV commercials doesn’t mean a guy with a camera just shows up and starts shooting. What…  Read Post

Video Strategies for Effective Marketing

Having produced over 30 videos in 2018, we’d like to share some thoughts on video strategy. You can effectively add compelling video to your marketing mix if you have a solid strategy for how it will be used. Video plays exceptionally well for both B2B and B2C audiences, opening up opportunities for nearly any industry...  Read Post

Working Late at Seed Factory

We’ve all been there, working those late hours to get your presentation where you want it before your big account meeting, or creating concepts for new logos for a client. It’s a little scary but worth it. As videos are becoming more important in storytelling for all aspects of content marketing, our Creative Director, Mark…  Read Post

Atlanta: Moving Our Agency East

After six years in a beautiful office in west midtown Atlanta, we finally decided we had outgrown the space. We witnessed a lot of growth and change on the west side. We loved the walkability of our neighborhood. We enjoyed having Octane coffee a block away, the Atlanta Humane Society across the street, our favorite…  Read Post

Tips for creating six-second commercials

You’ve probably heard that YouTube and Facebook are selling six second ads with FOX, the first TV network to experiment with the format. So how should marketers think about this new format that will gain steam in 2018? For one, don’t think of it as new. Anyone remember print advertising? Anybody remember Vine? Yep, the…  Read Post

Branded Video Content Ideas, Part 2

Here’s Part 2 Of How To Make A Memorable Video That Is Highly Viewed. These Tips Will Get You More Views And Help Build Your Brand. Don’t Forget To Review Steps 1-5 Below This Post. 6. Be weirder than weird. It’s always fascinating to watch weirdness and try to figure out why someone did something…  Read Post

Building a Brand with Video: How to Get More Views, part 1

Getting A Video Viewed By More Than The Amount Of Employees In Your Company Comes Down To Content Quality And Promotion (More On That Part Later), So Here's Some Ideas About What Makes A Good Branded Video. 1. Use physical comedy. We can’t stress this enough. People love physical comedy, and they love to share...  Read Post
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