General

Marketing Plan Planning (and Doing).

If you Google “quotes about Planning,” the number of results shown is about 578,000,000. Reading through those quotes, you will see the words of hundreds of leaders, artists, poets, politicians, and writers driving in the same point: planning is essential. For people everywhere, planning is often the key to success. Understanding proper planning is so…  Read Post

Building Materials Marketing Agencies

As a CMO, CEO or Marketing Director at a building materials company, finding a marketing agency can be difficult. You need to find an agency that knows enough about the industry that they can pick up on your vertical fairly quickly. We don’t believe that experience in your exact category is necessary or even always…  Read Post

Atlanta Marketing Agencies

As a marketing director, CMO or CEO, finding an Atlanta Marketing Agency can be a time-consuming effort. You have to find the right service offerings, work or portfolio you admire and good human connections. We don’t believe that industry experience is always necessary, but it can depend on if it’s a complicated B2B space. Seed…  Read Post

The New Age of TikTok: 6 Tips for Your Brand

Today Seed is sharing six tips to help your company adapt to TikTok, as well as some key takeaways we’ve learned in the process of creating video content for a client. The digital world is always changing, so companies must adapt to keep up. TikTok (maybe you’ve heard of it?) is the latest major social...  Read Post

10 Favorite Projects Since Starting Seed Factory

We are coming up on nine years of having our marketing (PR & Advertising) agency, Seed Factory. When we started the agency, my business partner and I committed to investing at least one year to making a go of it. We didn’t start the agency for financial prosperity, but instead it would give us a...  Read Post

Paws for the Cause: Our Work on the Humane Society Tampa Bay Website

Projects that we get especially excited about are ones that support a greater purpose. The entire Seed Factory team loves animals and felt honored and passionate about working with the Humane Society of Tampa Bay (HSTB) on their website re-design. We established a new look and feel for the HSTB website as well as organized...  Read Post

Halloween 2020, The Sequel

We hope Halloween will be a happy one in what can only be called a crappy 2020. If you’ve never seen our original Halloween video, Working Late 2018, we’ve included it here for easy viewing. Will it become a trilogy? Only time will tell. It was also great to see PR Week and Adweek's AgencySpy...  Read Post

A Fast Car and Empty Streets

FOR IMMEDIATE RELEASE: Seed Factory collaborate with local companies to ramp up creativity during slower Covid-19 times. When business slows down, make lemonade. August 14, 2020 – Atlanta, GA – Seed Factory, an Atlanta-based advertising agency, partnered with Autohaus Social and Tunewelders, an audio experience company, to create an action-packed video that plays up the...  Read Post

The Women Who Inspire Us

We like to celebrate like it’s International Women’s Day every day at Seed Factory, but the official holiday falls on March 8. In honor of this year’s International Women’s Day, members of our female-fronted PR team took a moment to share the women that inspire them most and why. Hilari, Senior Account Executive My great-grandmother,…  Read Post

Thought Leadership Successes

An integral part of our communications strategy we implement for our clients at Seed is thought leadership. For our manufacturing and building clients, it’s critical to position leaders within their companies as experts in their industries. We continually work with Atlas Roofing, one of our longest-standing clients, to share educational, thought-provoking content with their target…  Read Post

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