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Unbranded Content for Public Health Volunteers, Featuring HeartCorps and Epilepsy Foundation New England WORK PERFORMED /Video Storytelling /Video Strategy /Video Production Overview To strengthen awareness and participation in public health volunteer programs, Seed Factory was engaged for a storytelling initiative that brought the impact of volunteerism to life. Designed to support mission-driven organizations, the videos... Read Post
APHA (American Public Health Association) needed to promote the importance public health workers and the opportunities within the field. WORK PERFORMED /Video Storytelling /Case Study Writing Challenge APHA (American Public Health Association) to promote the importance of public health workers even as government funding was decreasing on a national level. Approach Interview people from different... Read Post
THE IMPORTANCE OF CITY & COUNTY PUBLIC HEALTH INITIATIVES WORK PERFORMED /Video Storytelling /Case Study Writing Challenge NACCHO (National Association of County and City Health Officials) needed to raise awareness and promote the of importance of the work being conducted by city and county health organizations. To do that, we set out to tell individual... Read Post
WORK PERFORMED /Video Production /Content Consulting Approach The KCNT1 Epilepsy Foundation is a small nonprofit focused on raising awareness and funding for research—especially medications and treatments that can help improve management of the disease. After learning more about their mission, we proposed creating a story driven video that follows one family’s journey. The goal is... Read Post
NONPROFIT CAMPAIGN OF 20+ VIDEOS, PHOTOGRAPHY, WRITTEN SUCCESS STORIES & MEMBER STORIES WORK PERFORMED /Video Storytelling /Case Study Writing /Member Stories Writing /Photography /Graphic Design Overview AmeriCorps launched Public Health AmeriCorps to address community health needs while strengthening the public health workforce. As future funding depended on demonstrating impact, the organization needed a compelling way... Read Post
WORK PERFORMED /Brand Identity /Tagline /Web Development /Design Challenge Thriving Together Atlanta (TTA) is an innovative collaboration between the City of Atlanta, the CDC Foundation, National Black Arts Festival, and out of Hand Theater. It is an initiative funded by Bloomberg Philanthropies with a $1 million Public Art Challenge grant, to raise awareness of how... Read Post
WORK PERFORMED /Brand Positioning /Brand Identity Refresh /Advertising /Video /Program Support Challenge When the second CEO in the CDC Foundation’s history took her role, the foundation’s logo did not communicate a clear message and the tagline was interpreted in various ways. The CEO knew it was time for a brand refresh. Seed Factory’s challenge was... Read Post
WORK PERFORMED /Brand Refresh Recommended to us by another nonprofit client, GCEE was in need of a nonprofit brand update to attract more, and larger, donors. They were also approaching the 40th anniversary of the organization and an update branding effort would be a timely welcome for board members and supports. During the discovery phase... Read Post
WORK PERFORMED /Video Production /Content Consulting Approach The CDC Foundation needed to dispel misinformation around the origins, funding and management of the foundation. As an agency partner of over six years, the communications department consulted with us on content length, approach and concept of the video campaign. They wrote the scripts and we handled all... Read Post
WORK PERFORMED /Advertising /Graphic Design /Video + Photo /PR We’ve been lucky enough to concept and produce four exhibit campaigns for Museum of Design Atlanta. We’re fans of the museum and as a client they trust our creative insights, ideas and experience. The exhibit, Wire & Wood, allowed us the opportunity to concept and produce... Read Post