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WORK PERFORMED /Public Relations (PR) /TV Commercials & Video /Creative-Digital Assets /Hispanic Market Advertising Situation As the PR agency for North America since Jan. 2012, our strategy has been to position WernerCo as an innovative leader and drive the narrative for their key brands–Werner Ladders, KNAACK and WeatherGuard. We also do creative work on a... Read Post
BRANDITUDE Live Beautifully WORK PERFORMED /Strategy & Positioning /Branding /Advertising /Public Relations /Video & Photography /Web Development /Design Integrated Support Beauflor is a European manufacturer of flooring solutions, known internationally for their innovative vinyl products. When the company came to N. America and built their first 500,000 sq. ft manufacturing facility, they chose Seed Factory as their Agency of Record... Read Post
WORK PERFORMED /Design Challenge MillerClapperton puts the final façade on some of the most notable buildings in Atlanta and across the U.S., but their brand was dated and didn’t reflect the beautiful architecture and design that they were entrusted to carry out. We were hired to assess their name, logo, branding architecture, website and visual... Read Post
WORK PERFORMED /Design Challenge Create a thoughtful, relevant gift that is nice enough to impress decision makers at brands like Louis Vuitton and Jimmy Choo. It had to be extremely well crafted, BUT couldn’t look too expensive and therefore be accidentally perceived as a bribe. Approach After extensive concepting, inspirational shopping and research, we came... Read Post
WORK PERFORMED /Advertising /Video /Digital /Point-of-Purchase Challenge Manheim needed a B2B campaign that would resonate with very different audiences—buyers and sellers of cars at auction. Approach & Execution We positioned them as having the most level playing field in the industry and decided to create spread ads that were actually two ads playing off each other.... Read Post
WORK PERFORMED /Video /Design We really enjoyed working with Arborguard—smart arborists that are kind to the environment. Always wanting to save trees first, we were able to shoot and produce a video of an Arborguard device that provides nutrients directly to a trees root system and prolongs its life! The video was used as a... Read Post
WORK PERFORMED /Fully-Integrated Marketing /Creative-Advertising /Media Buying /Public Relations /Photography & Video /Web Development /Design Integrated Support We’ve been working with Atlas Roofing Corporation for more than eight years and have partnered with two divisions, including the Roof & Wall Insulation division and Shingles & Underlayments teams. What started as one project for a roof... Read Post