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WORK PERFORMED /Public Relations (PR) /TV Commercials & Video /Creative-Digital Assets /Hispanic Market Advertising Pro Tool Reviews® Hands-on review Situation As the PR agency for building products company ProDriven, our strategy has been to position Werner Ladder as an innovative leader in climbing, fall protection equipment and as a safety advocate. We've driven the narrative... Read Post
WORK PERFORMED /Naming & Positioning /Branding & Design /Advertising & PR /Copywriting & Content Challenge We began working with Navicent Health before that was even their name. When a new CEO arrived at Central Georgia Health System (CGHS), she knew the 2nd largest health system in Georgia needed a stronger, more cohesive brand. People living... Read Post
BRANDITUDE Fueling Passion WORK PERFORMED /TV and Video SCUF needed to produce videos with Branditude, so they turned to us to execute in a nimble, efficient manner that didn’t cut quality. We produced and directed both spots entirely in-house using our full-time staff and deep bench of contractors. In pre-production, we developed shooting boards, cast... Read Post
WORK PERFORMED /TV Campaign /Photography /Radio /In-Store /Marketing Support /Out of Home Challenge Differentiate Tropical Smoothie Cafe from other fast casual restaurant chains and increase promotional sales. Approach We developed, designed and produced assets across all media for 6 promotional periods annually that reinforced brand personality within the millennial, health-conscious consumer market by highlighting... Read Post
WORK PERFORMED /Advertising /Graphic Design /Video + Photo /PR We’ve been lucky enough to concept and produce four exhibit campaigns for Museum of Design Atlanta. We’re fans of the museum and as a client they trust our creative insights, ideas and experience. The exhibit, Wire & Wood, allowed us the opportunity to concept and produce... Read Post
WORK PERFORMED /TV Concepts & Production This is a collection of some of our favorite healthcare TV spots our creative director worked on before starting Seed Factory. We've also included Seed's Navicent Health commercials, but please see the Navicent Health case study for full campaigns. Kosair Children's Hospital Memorial Medical Center Coffee Regional Medical Center... Read Post
WORK PERFORMED /Advertising /TV Campaign We love healthcare advertising because there's opportunity to make an impact and an emotional connection between the consumer and the health system. The TV campaign took a humorous approach to everyday healthcare based on the insight that patients want to be listened to. This work was produced at an agency in... Read Post
WORK PERFORMED /Advertising /Radio /Design These are examples from short-term projects in the building industry. For Bosch Geothermal, marketing projects included TV, radio, print, OOH and digital. We also have experience working on LG HVAC, Home Depot, DAP and Pennington Lawncare Products. Advertising, Design & Photography Radio
WORK PERFORMED /TV Our creatives have done multiple spots for the Georgia Lottery while working at BBDO. This one is the best. We think it has a great storyline based on a human truth—what do you get the co-worker you barely know. Nice acting and production from local Atlanta talent while the director was brought... Read Post
WORK PERFORMED /Radio /PR /Website /Design Challenge We partnered with Atlanta Humane Society (AHS) over the course of several years to build a stronger brand identity and connection with donors, community leaders and other key stakeholders. Atlanta Humane Society’s brand awareness and familiarity with the many programs and community support that AHS provided was low.... Read Post