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Scovill Fasteners

WORK PERFORMED /Web Development /Photography /Video Production /Copywriting /Graphic Design /Tradeshow Design Overview Morito Scovill is one of the oldest button and fasteners manufacturers in the USA, but its brand needed an update to be seen as more current and professional. We partnered with the marketing team to create a completely new website with engaging...  Read Post

Unibloc Pumps

WORK PERFORMED /Marketing Strategy /Brand Positioning /Web Development /Video Production /Copywriting /Graphic Design Challenge Unibloc Pumps enlisted us to create a stronger, more cohesive brand in order to build equity before selling the company.   Approach Discover: We embarked on a discovery process to understand their business, competitor landscape and unique attributes. Develop: We developed...  Read Post

Atlas Corporation

WORK PERFORMED /Fully-Integrated Marketing /Public Relations /Creative-Advertising /Media Buying /Photography & Video /Web Development /Design Integrated Support We worked with Atlas Roofing Corporation for more than ten years as a marketing partner for multiple divisions, but mainly their polyiso insulation division. What started as one project for a roof insulation brochure grew into a marketing...  Read Post

Werner Ladders

WORK PERFORMED /Public Relations (PR) /TV Commercials & Video /Creative-Digital Assets /Hispanic Market Advertising Pro Tool  Reviews® Hands-on review Situation As the PR agency for building products company ProDriven, our strategy has been to position Werner Ladder as an innovative leader in climbing, fall protection equipment and as a safety advocate. We've driven the narrative...  Read Post

KNAACK

WORK PERFORMED /Public Relations (PR) /Brand Positioning /Creative-Digital Assets Challenge When WernerCo acquired KNAACK, the goal was to expand the company’s product offering and to appeal to its audience of professional tradesmen who need their tools protected on the worksite. We were tasked with creating a brand position that would resonate with its audience as...  Read Post

Beauflor

WORK PERFORMED /Strategy & Positioning /Branding /Advertising /Public Relations /Video & Photography /Web Development /Graphic Design Integrated Support Beauflor is a European manufacturer of flooring solutions, known internationally for their innovative vinyl products. When the company came to N. America and built their first 500,000 sq. ft manufacturing facility, they chose Seed Factory as their Agency of Record for all...  Read Post

Atlanta Humane Society

WORK PERFORMED /Radio /PR /Website /Design Challenge We partnered with Atlanta Humane Society (AHS) over the course of several years to build a stronger brand identity and connection with donors, community leaders and other key stakeholders. Atlanta Humane Society’s brand awareness and familiarity with the many programs and community support that AHS provided was low....  Read Post
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