WORK PERFORMED

/Marketing Strategy
/Brand Positioning
/Web Development
/Video Production
/Copywriting
/Graphic Design

Challenge

Unibloc Pumps enlisted us to create a stronger, more cohesive brand in order to build equity before selling the company.

Approach

Discover: We embarked on a discovery process to understand their business, competitor landscape and unique attributes.
Develop: We developed new mission, vision and positioning statements to then create more concise messaging in a clear brand voice.
Design: From a new website to a brand anthem video, new collateral, case studies and trade show booth, the brand came together around a cohesive message and visual voice.
Deploy: After a year of executing our marketing strategy together with their team, the owner was able to sell the company for a significantly larger amount than previous expectations.