Capabilities
As a boutique Atlanta advertising, PR and design agency, you can be assured you’ll get talented people working on your brand. We don’t have a huge staff, but we do have a huge network of the most talented people in the country that we pull in as appropriate. And here’s a novel idea— if we don’t think your project or brand is one we can handle exceptionally well, we’ll happily refer you to an agency that we think is more appropriate.

Advertising

Emotion and human insights are how we connect brands with audiences. People make decisions with their hearts, then justify with facts, figures and benefits that support their decisions. We get to B2C and B2B audiences by focusing on extended benefits, then rationalize with product or service benefits, facts and support points. We use positioning, tone or voice (humor, wit, heart-strings), shared-experiences, entertainment, education and more to build your brand.

Brand Positioning
Research and Consumer Insights
Consumer Definition
Integrated Marketing Plans

Video Content
TV Commercials
Digital, Print & Social
Radio, OOH & Guerilla

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Public Relations

Sharing your brand, product or initiative driven stories is crucial for growth. We know how to develop compelling messages for a variety of stakeholders. From business partners to influential media and consumers, we identify the right approach, timing and channels to create a successful public relations campaign.

Media Pitching for B2C and B2B
Case Studies & Thought Leadership
Social Media
Positioning and Messaging
Product Launches
Consumer Education
Reputation Management
Influencer Marketing & Ambassador Relationships
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Digital Marketing

Because marketing is digital, we’re digital. We understand SEO and can help with strategy to shape brand content for better results. We can target audiences through paid search, social and YouTube. We have one developer and some awesome designers that can build websites, create display ads that animate or play videos. We can help you find and engage with your audiences where the live online.

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Design

Design is so important because it often creates a person’s first-impression of a brand. Without great design and imagery, acceptance of your message is that much more difficult. Because of this, we bring a keen eye and years of experience to everything we do.

Logo Development
Identity Systems
Brand Style Guides
Marketing Brochures & Collateral
Photography
Trade Show Graphics
capabilities-design

Social

Feeding the social media beast takes a concerted effort. Like anything, it requires time, dedication and quality content, especially when building engagement. Once we understand your brand, conduct competitive and industry audits and create the right tone and approach by social channel, we work to proactively share your voice with your online community. We work with the algorithm, not against it. We create great social media content with stellar engagement.

Strategy
Management
Analytics and Reporting
Influencer Relations
Targeted Advertising

Creative Content
Concepts
Photography
Video and Animation

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