Building Materials, Home Design & Construction

We have a long history of executing marketing strategy, PR and creative for building materials and hardware manufacturers. Angie, a principle at Seed Factory, has run marketing campaigns for companies like Pennington Seed, The Home Depot and DAP. Our first and longest standing client is WernerCo, parent company of Werner Ladders (the largest ladder manufacturer in the world), KNAACK job site boxes and WeatherGuard truck boxes. We have developed marketing campaigns, creative content, TV/video, branding, design and PR efforts for many brands. We work with Atlas, a manufacturer of commercial building insulation, roof shingles and more. We have worked with an international flooring manufacturer, a snow blower and lawnmower brand, an international HVAC brand and more. We work with our clients across paid, earned and owned channels and work in collaboration with our clients’ other marketing partners as our focus is mostly PR and creative content (video, graphic design, photography).