We’ve had a busy fall at our Atlanta ad agency with a couple of new business pitches. We won one, and didn’t win the other. We’re really excited about the business we won because it is in the outdoor industry and the company has huge potential to become a major brand, but we can’t talk about it yet.
The one we didn’t win was Zoo Atlanta. Even though we won’t be partnering with them, we still wouldn’t change the opportunity of being involved in the RFP process. Our teams’ really enjoyed coming up with several creative campaigns for the non-profit and liked the concepts we presented.
Maybe more than our feelings about our proposal, we felt proud of the fact that we made it to the final round, and were one of the three agencies that presented to Zoo Atlanta. We’re a boutique agency and had a feeling we might have been “punching above our weight”, but it was fun and we concepted some very creative, strategic ideas. Maybe if you are the marketing director of a zoo or an applicable brand, you’ll take a look at our work and give us a call.
Look for great new work in the outdoor category coming from our Atlanta ad agency and Public Relations firm in the next few months.
A peak at a few of the experiential ideas we wanted to produce for the Zoo’s new Spring exhibit.